{"id":123102,"date":"2024-09-17T16:42:46","date_gmt":"2024-09-17T14:42:46","guid":{"rendered":"https:\/\/www.esteri.it\/sala_stampa\/archivionotizie\/\/2024\/09\/londra-storia-del-design-e-dellarchitettura\/"},"modified":"2024-09-18T08:42:12","modified_gmt":"2024-09-18T06:42:12","slug":"londra-storia-del-design-e-dellarchitettura","status":"publish","type":"post","link":"https:\/\/www.esteri.it\/en\/sala_stampa\/archivionotizie\/diplomazia-culturale\/2024\/09\/londra-storia-del-design-e-dellarchitettura\/","title":{"rendered":"London: A History of Architecture Design"},"content":{"rendered":"<p>Internationally renowned architects and designers gathered at the <strong>Italian Cultural Institute of London<\/strong> for the event &#8220;<strong>A<\/strong> <strong>History Architecture Design and FuoriSalone<\/strong>,&#8221; organised by the <strong>Institute<\/strong>, directed by Francesco <strong>Bongarr\u00e0<\/strong>, in collaboration with the magazine <strong><em>Interni<\/em><\/strong> on the occasion of its seventieth anniversary.<\/p>\n<p>Deyan <strong>Sudjic<\/strong>, former Director of the <strong>Design Museum<\/strong> in London and the magazine <em>Domus<\/em>, columnist for <em>Interni<\/em> and co-author of the book <em>30 Years of FuoriSalone<\/em>, Ron <strong>Arad<\/strong>, designer, Michele <strong>Pasca di Magliano<\/strong>, Director of Zaha Hadid Architects, and architect Claudia <strong>Pasquero<\/strong>, specialised in environmental biotechnologies, moderated by architect Carlo <strong>Biasia<\/strong>, discussed design, their professional and artistic ties with Italy, emerging trends, and their own projects.<\/p>\n<p>&#8220;It is a great pleasure to welcome leading figures from the world of global design and architecture,&#8221; said director <strong>Bongarr\u00e0<\/strong>, introducing the guests to a packed hall, &#8220;and I\u2019m delighted to continue the Italian Cultural Institute\u2019s collaboration with <strong><em>Interni<\/em><\/strong>, a fruitful relationship that has lasted for years. I also wish a happy birthday to this wonderful magazine.&#8221;<\/p>\n<p>Deyan <strong>Sudjic<\/strong> expressed his appreciation for the productive working relationship between British and Italian design. &#8220;Italy, thank you!&#8221; he exclaimed, recalling the years in <strong>Milan<\/strong>, the unrivalled capital of Italian design, where architects and designers such as Gio <strong>Ponti<\/strong>, Achille <strong>Castiglione<\/strong>, and Enzo <strong>Mari<\/strong>\u2014who are still among the most renowned in the world\u2014were trained.<\/p>\n<p>Ron <strong>Arad<\/strong> spoke of his experience at the Salone and FuoriSalone. &#8220;It was in Milan,&#8221; he emphasised, &#8220;where I met all my heroes, especially <strong>Castiglione<\/strong> and <strong>Mari<\/strong>, but also Ettore <strong>Sottsass<\/strong>. And it\u2019s in Italy,&#8221; he continued, &#8220;where you find the best artisans, those capable of creating prototypes that are often of higher quality than the final industrial product.&#8221;<\/p>\n<p>Michele <strong>Pasca di Magliano<\/strong> shared with the audience some of the main projects of Zaha Hadid Architects, which he directs: &#8220;Our studio continues to grow. Our team now includes 500 people, and we are managing projects around the world.&#8221; &#8220;At present, we have 40 active construction sites in <strong>28 countries<\/strong>,&#8221; he added.<\/p>\n<p>Finally, Claudia <strong>Pasquero<\/strong>, from ecoLogic Studio, described her work focused on <strong>digital bio-design<\/strong> and the search for new natural technologies: &#8220;One example,&#8221; she explained, &#8220;is <strong>Tree.One<\/strong>, a piece of biotechnology that redefines the boundaries of what is natural and allows us to observe its impact on our future lives.&#8221;<\/p>\n<p>The next event on architecture and design will take place on 18 September with architect Mario <strong>Cucinella<\/strong>, the designer of the <strong>Italian Pavilion<\/strong> at Expo 2025 Osaka, in conversation with Maria <strong>Porro<\/strong>, President of the Milan Furniture Fair, moderated by curator Priya <strong>Khanchandani<\/strong>, with the presence of <strong>Ambassador<\/strong> Mario <strong>Vattani<\/strong>, Commissioner General for Italy at Expo 2025.<\/p>\n","protected":false},"excerpt":{"rendered":"Internationally renowned architects and designers gathered at the Italian Cultural Institute of London for the event &#8220;A History Architecture Design and FuoriSalone,&#8221; organised by the Institute, directed by Francesco Bongarr\u00e0, in collaboration with the magazine Interni on the occasion of its seventieth anniversary. Deyan Sudjic, former Director of the Design Museum in London and the [&hellip;]","protected":false},"author":5,"featured_media":123096,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[418],"tags":[32,9],"class_list":["post-123102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-diplomazia-culturale","tag-diplomazia-culturale","tag-europa"],"_links":{"self":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/posts\/123102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/comments?post=123102"}],"version-history":[{"count":1,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/posts\/123102\/revisions"}],"predecessor-version":[{"id":123103,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/posts\/123102\/revisions\/123103"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/media\/123096"}],"wp:attachment":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/media?parent=123102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/categories?post=123102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/tags?post=123102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}