{"id":16333,"date":"2013-07-16T10:14:58","date_gmt":"2013-07-16T08:14:58","guid":{"rendered":"https:\/\/www.esteri.it\/sala_stampa\/archivionotizie\/comunicati\/2013\/07\/20130716_farntourconv-2\/"},"modified":"2013-07-16T10:14:58","modified_gmt":"2013-07-16T08:14:58","slug":"20130716_farntourconv","status":"publish","type":"post","link":"https:\/\/www.esteri.it\/en\/sala_stampa\/archivionotizie\/approfondimenti\/2013\/07\/20130716_farntourconv\/","title":{"rendered":"Farnesina and Touring Club \u2013 &#8220;Touring Card for Foreign Members&#8221; facilitates vacationing in Italy"},"content":{"rendered":"<p><P>Promoting quality tourism in Italy is the goal of the \u201cMinistry of Foreign Affairs-Touring Club\u201d initiative that today launched a new card for Italian members living abroad and other foreigners that should facilitate their vacationing in Italy.<\/P><br \/>\n<P><STRONG>A network of conventions, discounts and initiatives<\/STRONG><\/P><br \/>\n<P>MFA Secretary General Michele Valensise and Touring Club President Franco Iseppi signed a protocol of understanding providing for the Touring Club\u2019s offer of a card entitled \u201cTouring Card for Foreign Member\u201d that gives access to a multitude of information on Italy and a network of conventions, discounts and initiatives promoted by the Touring Club. The cost is \u20ac25 per year. All services can be viewed on the website <a href=\"https:\/\/owa.esteri.it\/OWA\/redir.aspx?C=5L8ztC3uEEqcywcf90edz4cr1RaOVdBICohDFKT2Bi5NQWsSsE3WMFRTy1U3LKKb76SQkgRGupM.&#038;URL=http%3a%2f%2fwww.touringcard.it%2f\" target=\"_blank\" rel=\"noopener\">www.touringcard.it<\/A>.<\/P><br \/>\n<P><STRONG>Broad-based quality tourism to boost the Italian economy<\/STRONG><\/P><br \/>\n<P>\u201cWe are counting on broad-based, high quality tourism to give the Italian economy a boost\u201d, Valensise explained, pointing out that the card could be an incentive to \u201cthe large Italian community abroad to rediscover their roots\u201d.<\/P><br \/>\n<P><STRONG>46 million foreigners visit Italy every year<\/STRONG><\/P><br \/>\n<P>Some 46 million foreigners visit Italy every year, an increase of 10% over the past 30 years, Iseppi stated, underscoring the possibility of drawing from the 400 million tourists who choose Europe and the Mediterranean. In order to better do that, he said, we have to foreground our \u201cdistinctiveness\u201d, i.e. environmental variety, cultural wealth and food\/wine offerings, promoting the \u201cItaly brand\u201d as a whole through coordinated public\/private actions. In this sense, Valensise expressed his hope that such initiatives could be generated through the network of Italian Cultural Institutes around the world.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Promoting quality tourism in Italy is the goal of the \u201cMinistry of Foreign Affairs-Touring Club\u201d initiative that today launched a new card for Italian members living abroad and other foreigners that should facilitate their vacationing in Italy. A network of conventions, discounts and initiatives MFA Secretary General Michele Valensise and Touring Club President Franco Iseppi [&hellip;]","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[32,7],"class_list":["post-16333","post","type-post","status-publish","format-standard","hentry","category-approfondimenti","tag-diplomazia-culturale","tag-italiani-nel-mondo"],"_links":{"self":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/posts\/16333","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/comments?post=16333"}],"version-history":[{"count":0,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/posts\/16333\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/media?parent=16333"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/categories?post=16333"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/tags?post=16333"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}