Now at its third edition, the\u00a0\u201cItalian\u00a0Design Day in the World\u201d\u00a0will be held in Brazil in the week from 18 to 23 March 2019. The \u201cItalian\u00a0Design Day in the World\u201d is an initiative promoted by the Italian Ministry of Foreign Affairs and International Cooperation as part of the campaign to promote the Italian culture in the world and highlights the important role of \u201cMade in Italy\u201d design as the \u201cambassador\u201d of Italy\u2019s tangible and intangible culture. In Brazil, the event is coordinated by the Italian Embassy in Brasilia and organised by the diplomatic and consular network and the Italian Cultural Institute. The guest star of this edition is design specialist Chiara Alessi: a journalist, essayist, visiting professor at the Milan Polytechnic and curator of the last edition of the \u201cDesign Museum\u201d at the Triennale di Milano. Official \u201cAmbassador\u201d of Italian design in Brazil 2019, Chiara will open the Brazilian event with the lecture entitle \u201cTouring Italian Design in Ten Stories\u201d, in which she illustrates Italian design from an interdisciplinary perspective, guiding the audience in a journey across ten Italian success stories on the border between design and other spheres of knowledge, such as communication, innovation and technology.\u00a0\u00a0<\/p>\n
\u201cThe story of the origin and of the future of Italian design can be relayed through the narrative of some of our Country\u2019s paradigmatic adventures,\u201d said Alessi. He continued: \u201cFrom the family\u2019s background story of the birth of the famous Moka Bialetti, to the global success of the Sacco lounge chair by Zanotta, to the spicy anecdotes behind the creation of some of the most famous icons of Made in Italy labels, but also their failures, Italian design is above all a best-selling novel, peopled with characters, locations and atmospheres unreproducible anywhere else in the world.\u201d\u00a0\u00a0\u00a0<\/p>\n
In Rio, Alessi will hold two meetings: at the\u00a0Dipartimento di Artes&Design of PUC-Rio\u00a0at 1 p.m. on 18 March and at the\u00a0Escola Superior de Desenho Industrial-ESDI\u00a0of the State\u00a0University of Rio de Janeiro at\u00a010:30 a.m.\u00a0on\u00a019 March. After Rio de Janeiro, Chiara Alessi will go to Belo Horizonte, where she will be hosted at\u00a0Casa Fiat della Cultura at 7:30 p.m. on 20 March.\u00a0On\u00a021 March, she will move on to the Italian Embassy in Brasilia for a talk scheduled at 4 p.m. The tour will wind up at\u00a0Recife with a lecture scheduled at 10 a.m. at the Federal University of Pernambuco on\u00a022 March.<\/p>\n
In addition to the lectures by Chiara Alessi, for the Brazilian programme of the\u00a0\u201cItalian\u00a0Design Day in the World\u201d, the Italian Cultural Institute presents the\u00a0Open Day Design,\u00a0a whole day entirely dedicated to students interested in attending a design course in Italy. The programme is intensely rich of events, including\u00a0presentations, workshops, conferences, a session of CineDesign, and several information stands which will offer the opportunity of meeting directly with the representatives of the schools and universities involved. The Open Day Design will count on the participation of the Embassy\u2019s Director of Education, Patrizia Magnasco, who will illustrate the Italian university system as well as important Italian design schools and universities, including the\u00a0University of Bologna, the Alma Business School, the Istituto Europeo del Design, NABA, Istituto Marangoni, and the Domus Academy.\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Now at its third edition, the\u00a0\u201cItalian\u00a0Design Day in the World\u201d\u00a0will be held in Brazil in the week from 18 to 23 March 2019. The \u201cItalian\u00a0Design Day in the World\u201d is an initiative promoted by the Italian Ministry of Foreign Affairs and International Cooperation as part of the campaign to promote the Italian culture in the […]","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[398,312],"class_list":["post-50215","post","type-post","status-publish","format-standard","hentry","category-approfondimenti","tag-america-latina-e-caraibi","tag-italian-design-day"],"_links":{"self":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/posts\/50215","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/comments?post=50215"}],"version-history":[{"count":0,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/posts\/50215\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/media?parent=50215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/categories?post=50215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.esteri.it\/en\/wp-json\/wp\/v2\/tags?post=50215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}