\u201cViva Italia!\u201d – Italian fashion showcased in Seoul for a year.<\/p>\n
Seoul\u2019s Foreign Trade Agency, with the support of the Italian Embassy and Ministry for Economic Development, last 6 April launched an event to promote Italian high-end men\u2019s fashionwear at the \u201cGalleria Department Store\u201d of Seoul entitled \u201cViva Italia!\u201d.<\/p>\n
The event aims to showcase, over the whole year, a wide selection of the most successful Italian brands in the world. \u00a0<\/p>\n
It is the first event of this kind to be organized in the Korean capital through the cooperation with the Country\u2019s most prestigious department store owned by the Hanwha Group and specialised in high fashion and luxury items. Thanks to this cooperation, Italian men\u2019s high fashion creations, ranging from clothing to footwear, will be showcased in a very prestigious Korean setting, where the patrons of the \u201cGalleria\u201d will be able to appreciate the best products of Italian design and taste.<\/p>\n
The fashion and luxury sector remains the major driver of economic relations between Italy and Korea which, compounded with furnishings, accounts for more than 30% or Italian export to Seoul.\u201d<\/p>\n
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