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Melbourne: ‘Made in Italy’ takes centre stage with ‘Moto d’Italia – Culture Beyond the Track’

Moto d’Italia – Cultura oltre la Pista
Moto d’Italia – Cultura oltre la Pista

On 20 October 2026, on the eve of the Australian MotoGP Grand Prix at the Phillip Island Circuit, the Consulate General of Italy in Melbourne, in collaboration with the Italian Chamber of Commerce in Melbourne and with the participation of the Piaggio Group and Aprilia Racing, presented the initiative ‘Moto d’Italia – Culture Beyond the Track’.

The key figures at the event were the rider Marco Bezzecchi, the CEO of Aprilia Racing, Massimo Rivola, and representatives of the Piaggio Group, who spoke about the value of Italian motorsport as an expression of sporting performance, technological research, design, manufacturing expertise and teamwork.

The initiative aimed to strengthen the ties between Italy and Australia through sport, highlighting opportunities for collaboration in the fields of industry, innovation, education, tourism and cultural promotion.

The event forms part of an initiative by the Consulate General of Italy in Melbourne and the Italian Chamber of Commerce in Melbourne, aimed at promoting the ‘Sistema Italia’ in the Australian state of Victoria, strengthening relations between the two countries and showcasing ‘Made in Italy’ in its industrial, technological, cultural and sporting dimensions.

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