Pirelli and Ducati introduced innovations in the United Arab Emirates, with recent tests there for the world press of the new F1 Pirelli tyres. The initiative took place in the setting of the F1 circuit in Abu Dhabi, with the participation of President and CEO of Pirelil SpA Marco Troonchetti Provera, and was a significant moment for the promotion of the Made in Italy label not only in the UEA but also internationally.
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