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INFORMATION NOTE – LAUNCHING OF THE “SMART EXPORT” PROJECT (10 March 2021, 10.30)

On Wednesday, 10 March 2021, at 10:30, there will be the presentation of the Smart Export project for a Digital Academy for Internationalisation. The presentation will take place in virtual format. Smart Export is an innovative project relating to high-level online training, designed to support and expand Italy’s efforts to expand on foreign markets by strengthening the strategic, digital and management skills and capabilities of micro, small and medium enterprises and professionals.

Smart Export is coordinated and promoted by the Foreign Ministry, in collaboration with ICE Agency and the Conference of Italian University Rectors (CRUI) as part of innovative strategies for supporting Italian products under the “Pact for Export”.

The project benefits from the educational contribution of five prestigious Italian Universities and Business Schools: Bologna Business School, Federica Web Learning – “Federico II” University of Naples, Luiss Business School, MIP Polytechnic of Milan Graduate School of Business and SDA Bocconi School of Management.

The project presentation will be opened by the Minister of Foreign Affairs and International Cooperation, Luigi Di Maio, the Minister of Universities and Research, Maria Cristina Messa, the President of the ICE Agency, Carlo Ferro, and the President of CRUI, Ferruccio Resta

After the opening segment, the representatives of the Universities and Business Schools will illustrate the individual training paths making up the project. The educational content – available in e-learning mode and completely free of charge – will be available online for 12 months, 24 hours a day, on the Federica Web Learning platform of “Federico II” University of Naples, at https://smartexportacademy.it.

The event will be streamed live on the Lifesize platform. Journalists interested in attending the event can sign up by 20:00, on Tuesday, 9 March at the following link: https://forms.gle/U1Yuk5gnmLXW8xpU8. If their registration is successful, participants will receive an email with a link to access the streaming.

A dedicated brochure of the project can also be downloaded at the following link: https://eventisistemapaese.esteri.it/EventiSistemaPaese/Evento/download.asp?ID_Evento=43

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