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Cairo: Italy trains young entrepreneurs

An advanced management training course, a ‘Mini MBA in Impact Entrepreneurship’, designed for young Egyptian entrepreneurs has been presented by the Italian Embassy in Cairo. The course is organised by El Sewedy Education, an Egyptian education investment company, which aims to provide high quality advanced training tailored to the needs of the Egyptian business system, and by the E4Impact Foundation of the Catholic University of the Sacred Heart in Milan.

The partnership between El Sewedy and E4Impact follows up on the action taken by the Italian Embassy in recent years, culminating in the signing of a cooperation agreement between the two organisations on 8 March. Besides Ambassador Gianpaolo Cantini, the launch of the Mini MBA was attended by Ahmed El Sewedy, President and CEO of El Sewedy Electric, Ihab Salama, CEO of El Sewedy Education and Dante Campioni, CEO of AlexBank.

In his speech, Ambassador Cantini emphasized the importance of offering high-level training courses with a view to improving the skills of young Egyptian entrepreneurs, increasing the competitiveness and innovation rate of start-ups in Egypt. Ambassador Cantini added that “Egypt’s economic growth will ultimately depend on investment in young Egyptians and human capital, the real strength of the country, especially considering its high demographic potential”.

The programme of the “Mini MBA in Impact Entrepreneurship”, to be held online from 11 September, is meant to offer young entrepreneurs the tools they need to foster the growth of their businesses or start-ups, taking into account both the economic profit and the social and environmental impact. The course will be divided into four modules of four weeks each, focusing on entrepreneurial strategy, market entry, finance and investor relations. At the end of the course, participants will receive an internationally valid certificate issued by the Catholic University of Milan.


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