Within the framework of the States General of Diplomacy 2024, Minister Tajani opens today the second National Conference on Export and Business Internationalisation at the Bocconi University in Milan.
Minister Tajani said: “I strongly wanted this year’s Conference to be held in Milan – one of the country’s most important economic hubs – in view of strengthening the direct exchange of views between our diplomatic network and the representatives of companies, trade associations, and public export support agencies”. He also added: “We want to support our companies in their internationalisation process, helping them to operate in a geopolitical context that is constantly changing and in which it is essential for the Italian System to address the major challenges of the global economy in a coordinated manner.”
With a large number of registered participants and over 700 meetings between Ambassadors and business representatives, which will make it possible to establish operational contacts aimed at exploring new opportunities for entering foreign markets, the Conference is a key opportunity to strengthen support for our companies that want to grow in the world. This action will continue in the coming weeks through further meetings (also online) between Embassies and companies (over 1,800 have already been scheduled – aimed at exploring the prospects for the development of companies’ activities in their respective markets.
The Conference is also attended by the Deputy Minister of Enterprise and Made in Italy, Valentino Valentini; the Rector of Bocconi University, Francesco Billari; the President of Confindustria, Emanuele Orsini; the President of ABI, Antonio Patuelli, together with the Heads of many trade associations and large Italian industrial groups.
During the event, the Foreign Ministry, the Italian Trade Agency (ITA) and Borsa Italiana will sign a Memorandum of Understanding for the growth of Italian companies. This will be followed by the signing of a cooperation agreement between the Ministry of Foreign Affairs and the Bracco Foundation for the promotion of Italian language and scientific culture in Italian schools abroad.
During the Conference, the launch of “OpportunItalia: where Italian excellence generates growth” – an export acceleration programme through a communication action coordinated by ITA and the Foreign Ministry – will also be announced. OpportunItalia will be a new tool for the internationalisation of Italian companies, which will be able to rely on hundreds of thousands of new business contacts to which they can turn to promote their products on foreign markets.
The Conference will close with a session focusing on the Milan-Cortina 2026 Olympic and Paralympic Winter Games, which will be an extraordinary opportunity to enhance Italian know-how in the sports sector. Lastly, on the sidelines of the event, direct meetings will be organised between the Italian Ambassadors and the economic players interested in learning more about internationalisation opportunities in foreign markets.
