The Deputy Prime Minister and Minister of Foreign Affairs, Antonio Tajani, today attended an event at the Italian Embassy in Tokyo to present the Ryder Cup 2023, the international golf competition that will be hosted in Rome from 29 September to 1 October. The event was attended by the leaders of the four main Japanese golf associations and the President of the JGA, Masanari Iketani. Some of the Italian companies sponsoring the Ryder Cup, the President of ICE, Matteo Zoppas, and the designated Commissioner General for Expo Osaka 2025, Mario Vattani, were also present.
Minister Tajani pointed out that the enhancement of sports events is “an effective tool for integrated promotion that fits into the strategy of growth diplomacy I have started since the beginning of my mandate, together with the entire government team, which also aims to promote tourism and territories, to support the internationalisation of production chains and attract investment, as well as valorise our technologies and Italian know-how”.
In the words of the Deputy Prime Minister, the Ryder Cup, is an extraordinary international showcase for the promotion of Italy in the world, which involves the entire diplomatic-consular network, with its more than 300 offices including Embassies, Consulates and Italian Cultural Institutes.
Also in the light of possible synergies with EXPO Osaka 2025, the event in Tokyo provided an opportunity to promote Rome’s EXPO 2030 candidacy, “a project that – as recalled by Minister Tajani in his closing remarks – is a priority for Italy, which stands as a platform with a universal mission, and not for the benefit of a single country, to find together shared solutions to global challenges such as sustainability, the fight against climate change, energy and digital transition”.