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“Gusto Italiano” in Athens for the Week of Italian Cuisine

The sixth Week of Italian Cuisine in the World also opened in Athens today with the “Gusto Italiano” initiative, organised by the Italian Embassy to promote the Italian food chain and knowledge about Italian food and wine.

The theme of the sixth edition, as Ambassador Patrizia Falcinelli reminded the audience in her opening speech in the presence of authorities, journalists and local personalities, is “Perspectives of Italian Cuisine: awareness and enhancement of food sustainability”. A theme, she continued, that combines promoting the Italian agri-food industry and promoting the Mediterranean Diet, as a model of healthy and sustainable nutrition and lifestyle that is shared by Italy and Greece.

Italy and Greece also share similar sensibilities on impotrtant issues in the agri-food sector, such as front-of-pack nutritional labelling, on which Ambassador Falcinelli recalled Italy’s position, which has always been in favour of adopting a balanced model that guarantees correct and transparent information for the benefit of consumers, and takes into account the balanced combination of foods with a healthy lifestyle, without penalising specific production processes or products.

By visiting a food and wine itinerary hosted in the Embassy, guests were able to learn about and explore traditional Italian cuisine, and watch a cooking show by Chef Marco Serra.

As well as being one of the pillars of the “Brand Italy” internationalisation strategy outlined in the Pact for Export, over the years the Week of Italian Cuisine  in the World, which will be taking place all over the world, across the Italian diplomatic and consular network,  from 22 to 28 November 2021, has established itself as one of the leading initiatives to promote the best of the Italian agri-food chain and its food and wine tradition abroad.