“Italia na Copa”, the programme of events promoting Italian excellence in the run-up to and during the World Cup, has been a great success with the Brazilian public. As Ambassador Raffaele Trombetta announced, over 15,000 visitors have attended events – concerts, exhibitions, conferences and seminars – in São Paolo, Salvador, Manaus and Belo Horizonte. “Italia na Copa”, commented As Ambassador Trombetta commented, “Italia na Copa” has been a successful example of Italian soft power. Read more, in Italian
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