This site uses technical (necessary) and analytics cookies.
By continuing to browse, you agree to the use of cookies.

Vienna, 9th edition of the Italian Design Day

Vienna, IX Giornata del Design Italiano nel Mondo
Vienna, IX Giornata del Design Italiano nel Mondo

On the occasion of the 9th edition of the Italian Design Day, the Italian Cultural Institute of Vienna yesterday hosted the event Inequalities. How to Mend the Fractures of Humanity” organised in collaboration with the Italian Embassy in Vienna and the local ITA Office.

Architects Francesco Fresa and Michael Obrist discussed the role of architecture and design in reducing the impact of inequalities and increasing the well-being of individuals in everyday life, focusing on examples of urban transformation, new models of sharing, and sustainability as a form of progress.

In particular, ten years after the Milan Expo, dedicated to the theme “Feeding the Planet; Energy for Life”, the two architects focused on the progress in the way we feed ourselves and use energy, and how architecture and design can actually help us to adopt better behaviours.

The event was attended by an audience of designers, architects, students, industry representatives, professionals and enthusiasts. A recording of the meeting will soon be made available on the YouTube channel of the Italian Cultural Institute in Vienna.

The Italian Design Day (IDD), created both as a driving force behind the Salone del Mobile in Milan (scheduled from 8 to 13 April) and as a moment to enhance and promote the importance of design for Italy, is now an annual event with a cross-sectoral profile involving the Foreign Ministry the Ministry of Culture, ITA – Italian Trade Agency, the Italian Cultural Institutes and the Association for Industrial Design (ADI).

This year the Italian Design Day also benefits from the synergy with the upcoming Universal Exposition at Triennale Milano, which will take place from 13 May to 9 September 2025, entitled ‘Inequalities. How to Mend the Fractures of Humanity”, which inspired today’s meeting.

Gallery