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Image headerPromozione Integrata

Promozione Integrata

In detail
2 January 2017
Portugal – Lisbon hosts course on Italian design

Design speaks Italian in Lisbon at the course entitled “L’italiano e la creativita’: il design e i suoi protagonisti” (“Italian and Creativity: Design and its protagonists”). The course, organised by the Italian Cultural Institute in Lisbon, will last until 13 February. The ten-day course will trace the history of some of the protagonists – architects, […]

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24 December 2016
Qatar – La Farnesina promuove le eccellenze italiane per la Supercoppa di Lega TIM Juventus-Milan

Ha fatto tappa in Qatar, a Doha, la grande attività di promozione delle eccellenze italiane organizzata dalla Farnesina sotto lo slogan “Vivere all’Italiana” in occasione della finale della Supercoppa di Lega TIM, che si è disputata ieri sera tra Juventus e Milan. Intorno al grande evento calcistico ruota una serie di eventi di promozione integrata […]

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22 December 2016
Berlin showcases Open Design Italia exhibition

Berlin is expecting the arrival of the exhibition “New Shapes of Made in Italy”, which offers an opportunity to present the work that best represents the theme of preciousness, intended as the ability to use know-how and to do applied research on innovative materials. The selection of projects includes those that reinterpret or represent the […]

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20 December 2016
Formazione: giovani diplomatici incontrano responsabili sviluppo internazionale FS italiane

La diplomazia economica può avere un ruolo fondamentale nello sviluppo internazionale delle imprese italiane. Cinquantasei giovani segretari di legazione del Ministero Affari Esteri e Cooperazione Internazionale hanno incontrato a Roma, nella sede di Villa Patrizi, i responsabili dello sviluppo delle attività internazionali di Ferrovie dello Stato Italiane per approfondire i vari aspetti del settore: dal […]

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19 December 2016
Music: Muti in Tel Aviv for the presentation of a book on Toscanini

Maestro Riccardo Muti attended the presentation of a book dedicated to Arturo Toscanini, who conducted at the 1936 inauguration of the Israel Philharmonic Orchestra, at the time known as the ‘Palestine Symphony Orchestra’.   Maestro Muti, in a sort of virtual passing of the baton between Italian musicians, will conduct the concert at the city’s […]

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19 December 2016
Conference of the Directors of Italian Cultural Institutes – “Vivere all’italiana”, the new integrated promotion strategy illustrated at the Farnesina

Art, cinema, design, food: Italy increases its stakes on the points of excellence of the Italian Way of Life in projecting its image around the world. “Vivere all’Italiana” (“Italian way of life”) is the name of Italy’s innovative integrated promotion strategy abroad, which will be illustrated at the Farnesina this morning. The occasion is the […]

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14 December 2016
The Italy for Companies Roadshow – Udine hosts 43rd lap

The Region of Friuli Venezia Giulia is hosting the last stop of the ‘Italy for Companies Roadshow’ in 2016. Today more than 90 companies took part in an initiative held in Udine and promoted by the Situation Room to present the activities and instruments offered to support companies of Italy’s Economic System, both public and […]

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14 December 2016
Khartoum – “Include me at your table”, solidarity in Sudan begins in the kitchen

In Sudan solidarity sits around a table. The cycle of diplomacy of solidarity initiatives announced by the Italian Embassy to celebrate the “First Week of Italian Cuisine in the World” continues. The next project promoted by the Italian Development Cooperation Agency (AICS) and the Italian Embassy in Khartoum will be “Includimi a tavola” (“Include me at your […]

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12 December 2016
United States – Andrew Viterbi guest at the Italian Cultural Institute

Andrew James Viterbi is an Italian engineer and entrepreneur naturalised American. Born in 1935, Viterbi is the co-founder of Qualcomm – one of the major communication companies in the world – and the inventor of the algorithm that bears his name, the groundwork of a large part of the mobile telephony. He will be hosted […]

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9 December 2016
China – Italiantaste Photo Contest dedicated to Italian cuisine. The prize is a trip to Sardinia

Promoting the image of Italy and Chinese tourism in the country with innovative ideas, through the use of social media and the engagement of the most popular photography bloggers.  This was the idea behind #Italiantaste, the photo contest organised by the Italian Embassy in Beijing and addressed to Chinese tourists who visited Italy. “The first edition of the ‘Week of […]

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